Artist of the Week: CSS

Cansei de Ser Sexy, also known as CSS, hails from Sao Paulo, Brazil. Their name means “I got tired of being sexy,” in Brazilian Portuguese. It was taken from a quote from Beyonce Knowles, when she publicly announced that she was, in fact, “tired of being sexy”.

The group was formed in 2003 by Adriano Ferreira Cintra and friends as a joke, and slowly, like many unsigned bands, achieved popularity on the Internet. Several of their songs were featured in television shows in Brazil, including the Latin American broadcast of The Simple Life and the Brazilian Big Brother reality show. By 2004 they independently released two EP’s, Em Rotterdam Já É uma Febre and A Onda Mortal / Uma Tarde com PJ.

Trama Virtual Records, a band discovery and networking site, began to heavily back the band. In 2005, CSS signed with the label (the first band and only second band to date to do this) and released their debut album, Cansei de Ser Sexy, along with an EP, CSS Suxxx, in Brazil. They included a CD-R with their album so that the buyer could burn it and give it to friend.

2006 saw the signing of CSS to the popular American label Sub Pop, home to groups such as Wolf Parade, Fleet Foxes and many more. Sub Pop re-released their self-titled debut internationally and CSS sold over 60,000 discs by 2007. The debut single from the album was a track entitled “Let’s Make Love and Listen to Death from Above;” a reference to Death From Above 1979, a now broken up Canadian band.

CSS began to tour, and they gained more popularity throughout 2007. In September of that year, an 18-year-old student from England named Nick Haley created a  homemade YouTube commercial for the new iPod touch, using the song, “Music is My Hot Hot Sex,” from Cansei de Ser Sexy. The video caught the eye of Apple’s advertising company and was made into a TV commercial, which  was broadcast in the United States in September than later in Japan and Europe. The commercial helped the song reach 63 in the Billboard Hot 100, making CSS the highest charting Brazilian group ever.

In April of 2008 CSS announced the departure of their bass player Ira Trevisan. She released a statement on the band’s MySpace blog, saying  “I decided to move forward and dedicate more of my time to fashion and other projects. Just a big change of priorities, as I will never stop playing music. I am also a bit worried about climate change. People should care more and do something about it. I decided to fly less. CSS will always be in my heart. They said goodbye to their bass player, but they won a new life time fan. In health and sickness, in happiness and so forth. Blah blah blah, so help us God. ”

This week sees the release of the outfit’s second proper full length release, Donkey on Sub Pop/Warner Records. Check it out!

-Lottie

CSS Live!

Jul 27 at Fuji Rock Festival in Niigata, Japan
Jul 30 at First Avenue in Minneapolis, MN
Jul 31 at Turner Hall in Milwaukee, WI
Aug 1 at Lollapalooza in Chicago, IL
Aug 1 at  Lollapalooza in Chicago, IL
Aug 4 at Osheaga Festival in Montreal, Quebec, Canada
Aug 5 at Kool Haus in Toronto, Ontario, Canada
Aug 7 at Trocadero Theater in Philadelphia, PA
Aug 8 at All Points West Festival  in Jersey City, NJ

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2 responses to “Artist of the Week: CSS

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